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Technical Data Sheet · Trade + Architectural

Velvet Wall Paint

Interior mineral silicate paint — walls & ceilings

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Product Overview

Velvet Wall Paint is a premium mineral silicate paint with exceptional hiding and productivity. A water-based silicate binder carries only mineral fillers and pigments, producing a unique crystalline finish that adds depth and dimension to interior walls and ceilings — and is particularly suited to rooms where critical, raking light is present.

All-natural ingredients deliver a paint with no odor and no measurable VOCs, so occupied rooms can be painted without disruption. High vapor permeability allows walls to remain drier for healthier indoor environments. Velvet Wall Paint is hygienic and will not support the growth of mold or mildew. It will not burn, is a Class A building material, and in case of fire contributes neither fuel nor noxious smoke.

The Finish

Matte flat, with a unique crystalline quality that adds depth and dimension to walls and ceilings. The silicate binder produces a luminous, high-reflectance white and intense, lightfast color shades with a unique depth of color. The finish is optimized for walls with glancing light.

Velvet Wall Paint dries and cures with little surface tension — the kind that can damage delicate surfaces — which is what makes it ideal for use in historic restoration.

Technical Specifications

Specification Detail
Product name Velvet Wall Paint by JH Wall Paints
Product type Interior mineral silicate paint — sol-silicate
Base formula Water-based silicate binder with mineral fillers and pigments only
Organic content Less than 5%
Finish / sheen Matte flat — 2.0 gloss at 85°
Density 1.4–1.6 g/cm³
pH value 11 at 20°C — alkaline
VOC content Less than 1 g/L, white or tinted (ASTM D6886). Compliant with EPA, CARB and SCAQMD.
Vapor permeability 75–85 perms — highly vapor permeable
Contrast ratio Class 1, best in class. Ultra-high hiding in a single coat.
Wet abrasion resistance Class 1, best in class
Mold and mildew Hinders mold growth — certified resistance to fungi. No preservatives, solvents, plasticizers, or biocides added.
Flash point Non-flammable
Flammability Non-combustible — will not burn. Class A building material; contributes no fuel or noxious smoke.
Odor Extremely low. Suitable for use in inhabited areas and by chemically sensitive individuals.
Dry to touch 2–4 hours under normal conditions
Recoat 4–6 hours
Application temp. 50–86°F
Shelf life Approximately 12 months in a tightly closed container, stored cool and frost-free
Coats required 2 on bare or previously uncoated surfaces. 1–2 on new plaster and on previously latex- or acrylic-painted surfaces.
Colors White and most colors. Custom color matches available.
Packaging Quart, 1 gallon, and 3.5 gallon
Cleanup Soap and warm water immediately after use
CSI MasterFormat 09 90 00 — Paints and Coatings

All test results performed on two coats of Velvet Wall Paint applied at 300–350 sq ft per gallon, with a 7-day cure at 77°F and 50% relative humidity.

Environmental compliance

EPA Yes
LEED Yes
CARB Yes
SCAQMD Yes
UL GREENGUARD Gold Yes
EPD Certified Yes
Cradle to Cradle Certified Yes

Sustainability Data Sheet available on request.

Suitable Substrates

Velvet Wall Paint is ideal for residential, commercial, and historic interiors where fast production and luminous color are desired. Use on new or previously painted interior walls and ceilings.

  • Drywall and wallboard (new drywall requires a blocking / sealing primer)
  • Plaster
  • Concrete, cast or pre-cast
  • Brick and masonry
  • Stucco
  • CMU block
  • Previously latex- or acrylic-painted surfaces
  • Historic and delicate interior surfaces

Not suitable for

Surfaces saturated with salts or where efflorescence is present. Glossy enamels and varnished surfaces. Plastic. New wood. Floors. Exterior surfaces.

Contact JH before specifying

For any substrate not listed above, contact JH for recommendations on preparation and system build-up.

Any surface preparation short of total removal of an old coating may compromise the service length of Velvet Wall Paint.

Systems

For maximum durability on bare and not previously coated surfaces, apply two coats of Velvet Wall Paint at the recommended coverage rate. The surface should be fully coated, with no pinholes, runs, or holidays.

Substrate System
New drywall or wallboard Prime with a quality blocking / sealing primer to ensure even porosity, then 2 coats Velvet Wall Paint
New plaster 1–2 coats Velvet Wall Paint
Previously latex or acrylic painted 1–2 coats Velvet Wall Paint
Bare, not previously coated 2 coats Velvet Wall Paint at recommended coverage rates

Coverage

Substrate Per coat Two coats
Drywall and wallboard 300–350 sq ft / gal 150–175 sq ft / gal
Cast or pre-cast concrete 275–325 sq ft / gal 138–163 sq ft / gal
Brick or stone masonry 175–225 sq ft / gal 88–113 sq ft / gal
Plaster and stucco 150–200 sq ft / gal 75–100 sq ft / gal
CMU block, smooth 100–150 sq ft / gal 50–75 sq ft / gal

Stated values are based on our experience on smooth surfaces. Surface texture, porosity, application conditions, and type of equipment used will all vary consumption. Only a test application, using the desired mixing ratio and under production conditions, will forecast consumption of the system components accurately.

Surface Preparation

Warning — lead paint

Removal of old paint by sanding, scraping, or other means may generate dust or fumes that contain lead. Exposure to lead dust or fumes may cause brain damage or other adverse health effects, especially in children and pregnant women.

Controlling exposure to lead or other hazardous substances requires proper protective equipment, such as a properly fitted NIOSH-approved respirator, and proper containment and cleanup. For more information call the National Lead Information Center at 1-800-424-LEAD, or contact your local health authority.

Remove all surface contamination by washing with an appropriate cleaner, rinse thoroughly, and allow to dry. Existing peeling or checked paint should be scraped and sanded to a sound surface. Glossy surfaces should be sanded dull. Stains from water, smoke, ink, pencil, or grease should be sealed with the appropriate acrylic primer / sealer.

Protect surfaces not to be painted — glass, natural stone, ceramics, and floors. Any splashes must be cleaned up with soap and water before they dry or become permanent.

Drywall

Fill cracks and holes with patching paste or spackle and sand smooth. Joint compounds must be cured and sanded smooth. Remove all sanding dust. Prime with a quality blocking / sealing primer so that porosity is even across the wall.

Masonry, concrete, cement, block

All new surfaces must be cured according to the supplier's recommendations — usually about 28 days. Remove all form release and curing agents. Rough surfaces can be filled to provide a smooth surface.

Mixing

Critical — mix and box before use

Mix Velvet Wall Paint completely with a low-speed drill and paddle attachment until homogeneous, with no streaks of color.

Box mixed colors together before application. Boxing maintains color consistency from pail to pail across large surfaces.

Application

Velvet Wall Paint may be applied by brush, roller, or airless spray. Apply at temperatures between 50°F and 86°F.

First coat

Velvet Wall Paint is typically applied undiluted, but may be diluted up to 10% with water if desired. Allow 4–6 hours before recoating.

Topcoat

Apply Velvet Wall Paint as supplied. There is no recoat window after the first coat has dried.

Cutting in

Cut in small areas only — no more than can be painted before the cut-in paint dries completely, usually no more than one hour. Each layer of mineral paint is high build, and rolling wall paint over dried cut-in paint can lead to flashing, especially in darker colors. The double layer of paint and the difference in texture both contribute to flashing potential. Rolling into damp cut-in minimizes it.

Drying times

Drying times are dependent on temperature, humidity, and coverage.

  • Touch: 2–4 hours
  • Recoat: 4–6 hours

Tools

Tool Application
Brush Nylon / polyester brush
Roller cover 3/8" to 3/4" nap synthetic roller cover
Airless spray Pressure 2000 psi. Tip .025 in minimum.

Touch-Ups

Use the same batch of paint and the same method of application for touch-up. For best results, dampen the area immediately around the touch-up spot — this helps avoid a dry edge, which can be visible in glancing light. Thin the paint 10% and apply as sparingly as possible, feathering the touched-up paint out and away from the damaged area.

Cleaning

Clean spills, spatters, hands, and tools immediately after use with soap and warm water. After cleaning, flush spray equipment with a compliant cleanup solvent to prevent rusting of the equipment. Tools should be kept in the paint material or in water during work breaks.

Storage, Handling & Disposal

  • Approximately 12 months in a tightly closed container under cool, frost-free conditions.
  • Protect from freezing, heat, and direct sunlight.
  • Keep the container closed when not in use.
  • Dispose of completely emptied containers in accordance with local, state, and federal waste regulations.
  • Do not pour into drains, waterways, or ground.

Specification Language

For use in architectural specifications, finish schedules, and design documents:

"Provide Velvet Wall Paint by JH Wall Paints — interior mineral silicate paint, water-based silicate binder with mineral fillers and pigments only, VOC less than 1 g/L per ASTM D6886, UL GREENGUARD Gold Certified. Finish: matte flat, 2.0 gloss at 85°. Wet abrasion resistance Class 1; contrast ratio Class 1; vapor permeability 75–85 perms; non-combustible, Class A building material. Prime new drywall with a quality blocking / sealing primer. Apply two coats minimum on bare or previously uncoated surfaces in accordance with manufacturer's published instructions. No substitutions without written approval."

CSI MasterFormat Section 09 90 00 — Paints and Coatings. Related: 09 96 00 High-Performance Coatings.

Safety

Caution — skin or eye contact may cause temporary irritation. Use proper protective equipment and clothing. Wash hands and skin after handling. Keep the container closed when not in use.

  • In case of contact, immediately flush eyes and skin with plenty of water. Get medical help if needed.
  • In case of skin irritation, consult a physician.
  • If swallowed, give two glasses of water. Do not induce vomiting. Call for medical help immediately.
  • Never give anything by mouth to an unconscious person.
  • Keep out of reach of children.

Safety Data Sheet. The Safety Data Sheet for Velvet Wall Paint is available at jhwallpaints.com.

Technical Support

JH technical representatives are available for substrate assessment, specification assistance, mock-up review, and applicator guidance during normal business hours.

Telephone 833-WALLPAINT (833-925-5724)
General support@jhwallpaints.com
Trade & specification trade@jhwallpaints.com
Application resources jhwallpaints.com/pages/tutorials
A crystalline mineral finish. Luminous, breathable, and made for raking light.
GREENGUARD Gold VOC < 1 g/L Class A — Non-combustible Cradle to Cradle
JH Wall Paints  ·  28686 Airoso Street, Rancho Mission Viejo, CA 92694
jhwallpaints.com  ·  trade@jhwallpaints.com  ·  833-WALLPAINT
Technical Data Sheet — Velvet Wall Paint. Revision 09.2026, superseding Rev. 09.2021. This sheet supersedes all previously issued versions.
The information here is based on testing and experience believed reliable. Because site conditions, substrates, and workmanship are beyond our control, we recommend a mock-up in situ before full application. Standard building industry practices must be complied with. Specifications subject to change without notice. © JH Wall Paints.
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